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Amy speaking at a podium with a screen behind her showing a low color contrast display design

Speaking

Talks on Brand Accessibility, Ethical Design, and Trust

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Meet Your Speaker

Amy Pedid speaks to organizations, teams, and communities that want their values to show up consistently in how they design, communicate, and accommodate for their audience.

bio photo of Amy Pedid with shoulder length brown hair and blue eyes, smiling at camera
Designer reviewing a digital color palette with multiple color swatches displayed on a screen.
image of brand guide page with WCAG color contrast chart showing approved and failed text color pairings for a brand palette, displayed on a white slide over a blue-green watercolor background.

Bringing Guidelines to the Frontlines of Audience Accommodations

Amy Pedid is the founder and lead brand strategist of The Sage Mages. She helps purpose-driven organizations build brand systems that reflect their values and better support the people they want to reach.

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With more than a decade of art direction and design experience, Amy brings a practical view of how branding affects real people, no matter their disability. Her work focuses on the space where accessibility, ethics, and audience trust meet.

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What makes Amy’s voice different is that she does not speak from theory alone. She speaks from experience, from mistakes she has learned from, and from years of helping organizations make better choices with more care and clarity.

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  • 10+ years in design and brand strategy

  • Founder of The Sage Mages

  • Speaker on accessibility, branding, and trust

  • Volunteer designer for nonprofits for over a decade

  • Board member for AIGA Northwest Arkansas

Main Talk

Seeing Design Differently: 6 Lenses of Success in Ethical Branding

This talk shares the moment Amy realized accessibility was not just a value to admire. It was something that needed to be built into the work.

Through personal story and practical insight, Amy shows how everyday design choices can shape whether people feel supported, confused, included, or ignored. Audiences leave with a broader view of accessibility and a better understanding of why branding plays such an important role.

Best for: keynotes, business events, nonprofit audiences, creative communities, workshops, chambers

example of diverse shoppers including an african-american sales woman, young business woman who is blind and has an assistive guide dog, as well as a business woman in her 50s.

Talk #2: Web Dev Worthy

Brand Accessibility Beyond Websites

Many teams think accessibility starts and ends with their website. Amy helps audiences see the bigger picture.

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This talk looks at how accessibility also shows up in tone, logos, color, typography, media, and other brand touchpoints. It gives people a practical way to spot where barriers may exist and where stronger choices can build more trust and clarity.

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Best for: marketing teams, creative teams, nonprofits, founders, accessibility advocates, communications professionals

Talk #3: Marketing Accommodations

Inclusive Brands Build Stronger Trust

Trust is not built by messaging alone. It is built by what people experience.

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In this talk, Amy explores how accessibility and inclusion affect trust, credibility, and long-term connection. She shows how small brand choices can have a big effect on how clearly people understand you, how supported they feel, and whether they believe your values are real.

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Best for: purpose-driven brands, mission-led companies, nonprofit teams, communications leaders, marketing departments

Talk #4: Compliance Central

Building ADA Guidelines Into Your Brand Process

This session is for teams that are ready to move from awareness to action.

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Amy shares practical ways to bring accessibility into brand strategy, creative briefs, brand guides, content review, and everyday workflows. The goal is to make inclusion part of the process from the start instead of something added at the end.

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Best for: workshops, team trainings, agencies, internal marketing teams, creative departments

Amy’s goal is not just to inspire people. It is to help them leave with a clearer perspective on accessibility and practical next steps to accommodate your audience through brand design.

Audiences recieve:

  • a clearer understanding of what brand accessibility includes

  • real examples of where exclusion can show up in branding

  • practical ways to build trust through clearer design choices

  • more confidence in where to start

  • better language for talking about accessibility inside their teams

  • a stronger understanding of inclusion as both audience care and smart strategy

Amy speaking at a podium with a screen behind her showing a low color contrast display design
diverse-group-of-professionals-collaborating-on-a-whiteboard-with-inclusive-design-icons.p

Who We Benefit

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  • marketing and communications teams

  • brand and creative professionals

  • founders and purpose-driven business owners

  • businesses and nonprofits with ethical values

  • ERGs

  • chambers and local business communities

  • accessibility and inclusion advocates

  • organizations working to better align their values with their messaging and design

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